We often use pictograms to quickly communicate complex concepts and reinforce certain behaviours, such as locating an exit or finding a washroom. In an interactive prototype, unveiled at a recent event, we explored this relationship between pictograms and behaviour in a much more direct and playful way.
Our "Pictobooth" interactive experience uses a webcam to analyze a participant's gestures and create custom pictograms. Guests were invited to record a number of pictograms by dancing and moving in front of the camera while their movements were mirrored by the pictogram on the screen.
By directly linking guest movement to the pictogram, the "Pictobooth" speaks to the value of pictogams in experience design. We're looking forward to exploring different ways in which motion and gesture-based tracking can create engaging experiences.