Design Director, Branding
As design director of branding at Entro, Doreen provides design strategy and creative direction to the design team to ensure the successful implementation of corporate identities. Having been with Entro for over 17 years, Doreen has developed a number of corporate identities and graphic standards for a variety of clients.
Doreen initially studied at the Ontario College of Art and Design, under Stuart Ash, principal of Gottschalk+Ash. Being influenced by Stuart’s Swiss design sensibility Doreen continued her studies at the Basel School of Design in Switzerland. Her first design job was the office of Ernst Hiestand and Associates in Zürich.
Doreen’s background influences her design today, resulting in clear, refined, and simple design, with great attention to detail.